We talk a lot about building the business strategy, content, and offers. But what about the person behind the brand? In this short solo episode, Raquel shares 12 often-overlooked superpowers that actually fuel long-term brand growth. These traits—like clarity, prioritization, creative direction, and the ability to keep moving when things don’t go as planned—are the real secret sauce behind brands that last. Whether you’re feeling stuck, second-guessing your next move, or need a reminder that you’re doing better than you think, this episode is your pep talk and roadmap in one.
In this episode of The Vignette Effect, we’re flipping the script. Instead of focusing on the external elements of branding (content, visuals, offers), Raquel takes you behind the scenes to discuss the internal superpowers that fuel strong, sustainable brands.
You’ll hear about:
Whether you’re deep in a rebrand or building from scratch, these 12 traits will help you show up with more intention, creativity, and momentum.
✨ Want support dialing in your brand message, strategy, and creative direction?
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