The Vignette Effect

AI in Your Marketing: 10 Ways to Keep It Authentic and Effective

Episode Summary

In this episode of The Vignette Effect, brand coach and creative director Raquel Furman shares 10 smart ways to use AI in marketing, branding, and content creation without losing your unique voice or turning out generic copy. You’ll learn how to integrate AI tools like ChatGPT into your workflow so they save time, spark ideas, and help you show up consistently, all while keeping your content authentic, on-brand, and accurate. Whether you’re a small business owner, creative entrepreneur, or marketing professional, these tips will help you make AI a powerful ally in your strategy instead of a shortcut that dilutes your message.

Episode Notes

If you’ve ever worried that using AI in your marketing will make your content sound robotic, off-brand, or just plain wrong, this episode will show you a better way. Raquel walks you through 10 practical tips for using AI in your business so it works with your creativity, not against it.

You’ll hear how to:

• Prompt AI for more relevant, specific, and accurate outputs
• Layer in your personality, brand values, and real-world expertise
• Use AI to streamline content planning, copywriting, and brainstorming
• Avoid common AI mistakes that can hurt your credibility
• Confidently integrate AI for branding, social media, and content marketing
• By the end, you’ll have a clear strategy for authentic AI-powered marketing that helps you save time, stay consistent, and focus on the parts of your business only you can do.

In this episode: AI marketing, AI for small business, AI content creation, AI branding, ChatGPT for business, AI tools for entrepreneurs, AI copywriting tips, authentic marketing, content creation tips, brand strategy

Links: 

Book your FREE get-to-know-each-other discovery call HERE

Connect on Instagram here: www.instagram.com/raquel.furman

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