The Vignette Effect

Brand Fog: Why Your Marketing Feels Hard and How to Clear It

Episode Summary

In this episode, I am talking about something I see everywhere, from solo creatives to big funded brands: brand fog. That hazy feeling where you know your work or product is amazing, but putting it into words is harder than you think it should be. Maybe you avoid posting because you don't know what to say, or you second-guess every visual update, or you get stuck in perfectionism instead of actually marketing. I break down the sneaky signs that your brand clarity is off and how it shows up in your confidence, content, and offers. I also walk through why tactics like templates and trends do not fix a strategic problem, why “I need more followers” is not the real goal, and why people saying they “can’t afford it” is rarely about price. If you're craving clarity that makes everything easier, from writing captions to pitching your offer, this one will feel like a deep breath and give you some things to noodle on. Let’s clear the fog so you can finally talk about your work in a way that clicks for you and the people who are meant to find you.

Episode Notes

Feeling stuck, second-guessing your brand, or staring at a blinking cursor, wondering what to say? You may be in what I call 'brand fog.' In this episode, I explore:

What we cover

Mentioned

Ready for clarity?
If you're  nodding along and want support getting out of the fog and into confident, aligned brand messaging, book a free discovery call here: https://calendly.com/raquel-vignettebrandstudio/discovery

Connect with me on Instagram here: https://www.instagram.com/raquel.furman